TRC Director Janet Mackay and TRC Senior Consultant Tracy Johnston attended the World Indigenous Tourism Summit in Waitangi in New Zealand in April. The Tourism Summit, which attracted delegates from 12 countries, was hosted by the World Indigenous Tourism Alliance (WINTA), an Indigenous led global network of Indigenous and non-Indigenous peoples and organisations who seek to give practical expression to the United Nations Declaration of the Rights of Indigenous Peoples, through tourism.

TRC’s Emma Knezevic was in Wellington last weekend for the Wellington Caves Community Open Day, where locals were invited to participate in free tours and to view and discuss the Draft Masterplan prepared by TRC Tourism and Newscape Design Landscape Architects.

TRC welcomes another new face to our team this week, with Tracy Johnston joining the New Zealand team as a Senior Consultant.

The TRC Team are always looking at examples of best practice around the world – and generally holidays become a chance to explore distant places to see what ideas we can pick up.

The TRC team visited the spectacular Buller District as part of a new project for Tourism West Coast to contribute to the implementation of the Tai Poutini Growth Study Action Plan 2017. 


The Oparara Arches has been identified as one of six icon visitor attractions to help create regional dispersal of visitors.  Underway now is a feasibility study and business case for the proposed development of the Oparara Basin into a world class visitor experience. 

Janet, Alistair and Tracy spent time exploring the limestone caves in the basin before meeting up with the community and regional stakeholders to discuss the future potential for the development of the Oparara Basin and associated opportunities for Karamea.

TRC’s Alistair Henchman is undertaking a study for Ventus Energy on the potential impacts of a proposed wind energy project on tourism and recreational activities in the Kaimai Ranges in the Hauraki and Matamata-Piako Districts in the Waikato Region in of New Zealand.

Last year TRC carried out research for Tourism New Zealand on the international approaches to travel seller specialist programmes. As part of this project we reviewed the programmes of Australia, the USA, UK, Hong Kong and China. All have their differences and this has led to Tourism NZ looking further at how the process of training travel sellers can be improved.

In November 2016 TRC completed a Business Case for the proposed interpretive and community service centre in Kawakawa. TRC were engaged by Northland Inc to prepare the business case for the proposed centre which will celebrate the life of Frederick Hundertwasser, an Austrian artist, architect and philosopher who spent many years in Northland before his death in 2000.

TRC was thrilled to get an email from Break O’Day Council on the north of Tasmania’s east coast this week thanking us for our work and advising that their application to the Regional Jobs and Investment Program to build the St Helens MTB Network has been successful, and they have $1.5 million in Federal funding coming their way.  This was the final piece of the funding puzzle for the project which involves the Bay of Fires Descent as well as the St Helens Network.  It goes with the state government funding of $1 million and previous federal funding of $1.6 million for the Bay of Fires Descent.  Council has also allocated about $600,000 to the project. TRC has completed a number of related projects in north eastern Tasmania, including strategic planning for new trails, and measuring the economic impact of mountain biking in the region. “It is great to be starting to see the long term impact of our work in this beautiful part of the world,” said TRC Director Janet Mackay on hearing the news.

 Equally as thrilling was the news that the Red Centre Adventure Ride for which TRC recently completed the concept and feasibility had been fully funded with an allocation of $12 million from the NT Turbocharging Tourism Action Plan. “Given the plan was only completed in January  it is extremely exciting to see it fully funded so quickly and it will be wonderful so see that on the ground as well” said Janet. “This is another ride that everyone will want to do”.


TRC is working on a feasibility study for the trail Coastal Pacific Trail in the Marlborough and North Canterbury region of the South Island of New Zealand. The trail is proposed to link Picton and Kaikoura, accessing the wineries of the Marlborough district and taking in the magnificent coastline between Ward and Kaikoura.

Janet and Alistair together with our economist Michael Connell and Greg Grabasch of UDLA have been assisting the Murujuga Aboriginal Corporation plan for a Living Culture Centre on the Burrup Peninsula. MAC have now decided to pursue the development on a site at Conzinc Bay, and the TRC team are advising on the most beneficial way to stage the development in parallel with building capacity in the community to deliver tour guiding and hospitality services so that by the time the centre is constructed a world class experience can be delivered to visitors.

2016 PIA NT National Awards - Commendation for Planning Excellence – Best Planning Ideas, Large Projects. For guidelines for trail planning, design and management – Northern Territory Mountain Bike Master Plan.

TRC has been engaged to help bring to fruition an exciting opportunity for the Hawkesbury electorate of NSW. As part of a NSW election commitment, the region has secured $3 million for the development and implementation of a tourism strategy.

TRC team members Alistair Henchman and Emma Knezevic visited Wellington Caves this week to meet with enthusiastic and committed stakeholders from the Wellington Caves Advisory Group and caves guides and staff as part of the process of developing the Wellington Caves Master Plan.

TRC has two projects on the go in beautiful Queenstown at the moment. Both of the projects are examining the economic impact of trails on the region: one focussing on the Queenstown Trail, and the other on mountain bike trails in Queenstown.

TRC Senior Consultants Chris Rose and Penny Spoelder, along with economist Michael Connell of Michael Connell and Associates, were lucky enough to spend some time on the beautiful King Island and North West Coast of Tasmania recently, as part of a project for the Tasmanian Department of State Growth examining the supply and demand of tourist accommodation there.

TRC are working with the Snowy Valleys Council to develop a Mountain Bike Master Plan for a 70 kilometre section of the Hume and Hovell Track between Talbingo and Mannus Lake within the picturesque New South Wales Snowy Mountains Region.

TRC Consultants Emma Knezevic and Chris Rose spent a productive couple of days in Baw Baw Shire in Victoria late last month, meeting shire and broader Gippsland region stakeholders as part of a project to develop a Recreational Vehicle and Tourism Signage Plan for the shire.

Registrations for TRC’s Sustainable Trails Conference, in Thredbo from 1-4 May, close this week. Delegates and speakers are attending from as far afield as Nepal, New Zealand, Japan and around Australia.

Our Senior Consultant Penny Spoelder visited Roma, Queensland, last week to deliver two papers at the Australian Regional Tourism Network Convention 24/27 October 2016.

TRC Associate Consultant Lisa Choegyal experienced an exciting trip across the Lake Khövsgöl ice road to Khatgal this week.

The team from TRC Tourism recently presented to the Samoa Tourism Industry Association in Apia about the work they are undertaking as part of the Samoa Tourism Growth Program funded by NZ Aid.

I recently attended the NSW Local Government Tourism Conference held in Taree, March 2017 - a great opportunity to meet people working in local government right across NSW and discuss the challenges they face and the exciting things that are happening on the ground in their destination. It’s a time of significant change for the tourism industry in NSW, with a restructure being implemented by Destination NSW, resulting in Destination Networks operating across the state, and new Boards and executive staff.

The Premier of Tasmania, Mr Will Hodgman, released Tasmania’s Visitor Engagement Strategy this week.

The TRC team enjoyed a get together in Jindabyne and Thredbo prior to a short break over Christmas before returning to work ready for a busy year. Team members are looking forward to returning to the Baw Baw Shire to develop a Destination Action Plan and Tourism Marketing Plan for the region, consulting with Aboriginal people across western NSW to scope the feasibility of a Tourism Strategy for the Murdi Paaki region, assessing the potential for mountain biking on the Hume and Hovell Track and travelling to Flinders Island to conduct an accommodation supply analysis.

We're thrilled with the feedback from the TRC Sustainable Trails Conference held in Thredbo in May. Speakers at the conference gave fascinating insights into how to quantify the benefits of trails, both before and after they're constructed. So how do you make the numbers stack up?

TRC was invited to attend the Indonesia Australia Business Week trade mission in Indonesia last week.

TRC’s Dave Bamford has been working on an interesting project for international space company Rocket Lab. The company has just opened the world’s first private orbital rocket launch site on New Zealand’s Mahia Peninsular.

The last in our series of trails takeouts is probably the most important: what not to do!

We can learn as much from each other’s successes as failures. What wouldn’t trail developers do next time? And what are some of the biggest mistakes that have been made that you don’t want to replicate?

The latest Monthly Regional Tourism Estimates released by the Ministry of Business, Innovation and Employment (MBIE) show that tourism expenditure grew in all regions in New Zealand over the year to May 2017. Is your region making the most of this growth?

TRC is very excited to welcome a new Consultant to the team. Emma Knezevic will be joining the company based in Canberra.

Tourism Australia’s Domestic and International Visitor Survey results clearly demonstrate what many of us already know: cycling and walking are increasingly popular holiday activities.

We attended this year’s Australian Regional Tourism Network conference in Canberra in late October, and it was the place to be with the announcement mid conference that Canberra was number three on Lonely Planet’s top ten places to visit in 2018!

TRC has been crunching the numbers on our ten month survey of 770 mountain bikers in Queenstown, and the survey had some interesting results in terms of mountain bikers' spend, stay and satisfaction.


TRC is working with the Queenstown Mountain Bike Club (QMBC) on another trails related project in New Zealand.

TRC has partnered with dsb Landscape Architects and Locales to prepare a Concept Plan and Interpretation Strategy for Mulligans Flat Woodland Sanctuary for the Woodlands and Wetlands Trust. The recently extended Mulligans Flat Woodland Sanctuary is nestled on the edge of the ACT’s expanding residential area and is one of Australia’s most outstanding examples of woodland biodiversity conservation.

TRC Director Janet Mackay and TRC Associates Alistair Henchman and Ray Salter returned to Samoa in October to continue work on the Samoa Tourism Growth Partnership. This is a large scale project working with the Samoa Tourism Authority (STA) on behalf of the New Zealand Ministry of Foreign Affairs and Trade to generate increased benefits from tourism for Samoa.

TRC Director Janet Mackay and Associate Lisa Choegyal will be travelling to Mongolia this week to work on the Integrated Livelihoods Improvement and Sustainable Tourism in Khuvsgul Lake National Park Project for the Ministry of Environment and Tourism of Mongolia.

Penny Spoelder and Janet Mackay took to the trails in Yarra Valley to help out the team at Yarra Ranges Council with sustainable governance and business models for the ongoing management of trails in the region.

The Northern Territory Government has recently released its Master Plan for mountain biking in the Northern Territory. The Plan was developed by TRC in partnership with EarthCheck and ediacara for Tourism NT and the Parks and Wildlife Commission of the NT.

A tourism health-check is an ideal way to identify the opportunities and challenges for your destination.

TRC Tourism will work with your destination to analyse your:

- Visitor profile: an analysis to understand who’s visiting your destination, when and why.

- Visitor satisfaction: a check in on the satisfaction of current visitors with your offering, and the likely satisfaction of future visitors.

- Tourism offer: a review and recommendations for development of your tourism offer across attractions, products, events, accommodation, way-finding and signage, visitor centres and associated infrastructure.

- Visitor Centre economic impact – an assessment of the return on investment from your visitors centre/s and how to best engage in the digital age.

- Tourism impact: an analysis of the economic, social and environmental impacts of tourism within your destination to assist in planning and business case development.

Contact us to customise a tourism health check package to meet your needs.

TRC Director Janet Mackay and Associate Chris Rose are on Bunuba Country in Australia’s north west this week reviewing tourism prospects on conservation and surrounding lands.

Registrations are now open for the 2017 Sustainable Trails Conference to be held in the beautiful Alpine Village of Thredbo NSW.

TRC staff have been enjoying their fair share of island time lately, working on a number of island based projects over the last few months.

TRC Tourism was honoured to participate in the Inaugural Austrade Japan Tourism Services Trade Mission. We were invited to present at a series of events, in Tokyo and Osaka, to share our experience and expertise in Destination Management Planning.

TRC was thrilled to hear that Tourism Western Australia and the Imintji Community were the winners of the Public Engagement and Community Planning award at the Planning Institute of Australia National Awards for 2017 for the Camping with Custodians Program.

Ray Salter and Penny Spoelder from TRC and Shane Vuletich from Fresh Info are working with key stakeholders in the Bay of Plenty to develop a Regional Level Visitor Sector Framework that will identify significant priorities to develop the visitor economy.

TRC has been contracted to develop a business case for mountain biking in Manawatu Gorge near Palmerston North on the North Island NZ. Manawatu Gorge offers a range of land and river based activities and attractions in a nationally significant biodiversity management site and scenic location.

The TRC team, including our partner Chris Hay from Locales Limited, visited Moonta this week and spoke with National Trust staff and volunteers, Councillors and staff of Copper Coast Council and representatives from Tourism Yorke Peninsula and History and Heritage SA about their vision and hopes for tourism at this National Heritage listed site.

TRC has released the results of their study on the economic impacts of Mountain Biking in Queenstown, which estimates the economic impact of the sport to be worth over $25 million a year to the region.

TRC has been contracted to complete a feasibility study on walking, cycling and equestrian trails in the Gore District in Southland, New Zealand. The study will identify feasible projects for inclusion in future works programs aimed at improving walking, cycling and horse riding infrastructure and opportunities in the local Gore District. TRC Director Janet Mackay spent this week in and around Gore, to review the current situation, identify opportunities for new trails and provide advice on maximising those opportunities to provide direct health, safety and economic benefits to the community.


The feasibility study is part of a range of regional Trails initiatives, including the Southland Cycling Strategy, which was also recently completed by TRC.

The sponsorship of the Young Professionals Awards at the Sustainable Summits Conference were shared between Ben Armitage, Will Bamford, Karina Brennan and Nicola Whelan-Henderson.

TRC consultants Emma Knezevic and Penny McLennan are enjoying some work in their own backyards developing the Destination Management Plan for Destination Southern NSW.

Some of the TRC team travelled to Samoa last week to commence the first of a two year program of a five year support contract to Samoa that aims to raise awareness and preference of Samoa as a visitor destination.

TRC have teamed with UDLA landscape architects and MCa economists to prepare a concept plan and feasibility analysis to assist the Murujuga Aboriginal Corporation secure funding for the proposal to deliver new tourism opportunities in this outstanding part of the Pilbara.

TRC has been working with Sunshine Coast Council to recommend a framework for the Council’s inventory of nature based recreation opportunities.

The acting Premier of Niue today, World Tourism Day, launched the Niue Responsible Tourism Policy and three documents that will support implementation of the policy.

Two stories about The Blue Derby Trails were featured last weekend in The Australian and the Good Weekend magazine. TRC has worked on several trails projects in the region since 2014, and the company is very pleased to see the results of that work coming to fruition.

TRC Director Janet Mackay and Charlotte Prouse from the Destination Marketing Store have been running a series of workshops in the Hamilton Waikato region.


Some workshops have been held with tourism operators to look at new ways of working together to strengthen the experiences offered to the market through partnerships and product bundling with other businesses.

The second round of workshops contribute to the development of  local Destination Action Plans. Local tourism industry people are mentored to define the actions they wish to take to reach their vision for the area. 

Penny Spoelder and Chris Rose have been transported to Tasmania to undertake hard labour at the World Heritage Convict Sites for the Tasmanian Government. TRC is advising on management and governance options for Maria Island National Park’s unique assets.

Who We Are:

TRC is a leading international tourism, recreation and conservation consulting business. For over 25 years, we have engaged with businesses, governments and communities to enhance people's lives and the places they live through sustainable tourism, recreation and conservation development.

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