Tourism Planning, Destination Management & Development






TRC's depth of planning experience includes projects in some of the world’s least developed areas through to mature destinations and advanced economies. We have worked at local, regional and national levels, across borders and around the world. We offer clients and communities practical and innovative solutions that maximise the potential of a destination’s natural, cultural and economic assets. Our goal is to deliver sustainable benefits for both communities and the tourism industry.

Our company is at the forefront of destination planning and the creation of distinctive destinations which stand out in a competitive environment. It is important for a destination’s success to target the right markets, develop the right products and employ effective mechanisms for communication with markets and delivery of services and infrastructure to support visitation.

In Australia, TRC is a leader in planning world class visitor experiences in Australia’s National Landscapes; regions with outstanding natural and cultural attractions developed for international and domestic visitor markets.

Our destination experience and management plans have won Awards for Planning Excellence from the Planning Institute of Australia.

Tourism Planning services

  • Destination management and planning
  • Tourism strategies and development plans
  • Policy analysis and advice
  • Product and experience development
  • Market analysis
  • Marketing strategies
  • Strategic trail planning

Case Studies
Tourism Planning, Destination Management and Development

  • ACT and region tourism product...

    TRC undertook a thorough evaluation and assessment of all tourism product and experience o...


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  • Tourism Infrastructure Audit f...

    TRC (in partnership with EarthCheck and Inspiring Place) reviewed the tourism infrastructu...


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  • Hamilton & Waikato Tourism Opp...

    A 10-year plan for developing new, distinctive visitor experiences and associated infrastr...


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  • Growing Adventure Tourism in t...

    A comprehensive and workable framework to assist a region of 9 local government councils a...


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  • Niue Experience Development St...

    A strategy for the small Pacific island nation of Niue to attract high yield, sustainable ...


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  • Nelson Tasman Visitor Strategy...

    A strategy to further develop tourism in a region of New Zealand’s South Island known for ...


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  • Samoa 5-Year Tourism Developme...

    Part of a team developing a program of work to improve Samoan tourism which generates abou...


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  • Fiji Tourism Development Plan ...

    A plan to assist the Fiji Government, the tourism industry and NGOs develop the best types...


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  • Ningaloo-Shark Bay National La...

    A strategy to guide government, tourism and community stakeholders develop and implement d...


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  • Kyrghizstan 10-Year Tourism De...

    Advice to the Kyrghizstan government on tourism the future focus for tourism development i...


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Who We Are:

TRC is a leading international tourism, recreation and conservation consulting business. For over 25 years, we have engaged with businesses, governments and communities to enhance people's lives and the places they live through sustainable tourism, recreation and conservation development.

Contact Us

Australia +61 2 64562722

New Zealand +64 4 4723114

[email protected]

www.trctourism.com